Digital Commerce: Senior Digital Commerce Merchandising Designer

Role Purpose

The Senior Digital Commerce Merchandising Designer will translate and execute the creative vision across digital channels, placing a strong emphasis on design that drives conversions for e-commerce. This position merges high-volume merchandising design with wider digital design duties, encompassing website assets, social media visuals, and user interface improvements. The designer will collaborate closely with the merchandising and marketing teams to produce effective, appealing, and commercially influential designs that enhance user experiences and promote engagement. Furthermore, this role spans both General Merchandise and Foods divisions, ensuring that design solutions align with category-specific strategies and goals.

Role Description

Digital Merchandising & Creative Execution

• Create and provide high-volume in-app creatives (e.g., banners, category visuals) that are in line with trading objectives.
• Improve product display pages (PDPs) and category pages through a strong visual hierarchy and lifestyle imagery.
• Ensure uniformity across all digital interactions, maintaining focus on clarity and conversion.

Broader Digital Design Scope

• Generate designs and produce content for websites, product graphics, social media banners, and both static and rich advertisements.
• Develop mock-ups, wireframes, and prototypes for both web and mobile interfaces.
• Establish and uphold design systems and component libraries for digital materials.
• Exhibit effective project management skills and prioritize multiple deadlines efficiently.

Collaboration & Stakeholder Engagement

• Collaborate closely with merchandisers, agencies, marketing managers, and developers to ensure creative outputs align with business goals.
• Transform marketing needs and user research into compelling designs.
• Engage in iterative design processes, including usability testing and heuristic evaluations.
• Demonstrate strong presentation and communication abilities to engage and influence stakeholders effectively.

Performance & Optimisation

• Analyze engagement metrics (e.g., click-through rates) and refine designs based on data insights.
• Compare design work against industry best practices and continually enhance templates for speed and consistency.

Trends & Technologies

• Utilize AI-driven design tools, automation, and personalization trends to improve creative outputs.
• Stay updated on emerging UX/UI trends and best practices for responsive design.

Compliance & Brand Governance

• Comply with and enhance brand CI guidelines across all digital assets to ensure consistency.
• Ensure compliance with copyright and data privacy regulations.

Qualifications & Experience

• A diploma or degree in Digital Design, Graphic Design, or a related field (essential).
• 4-5 years of experience in digital design, preferably within e-commerce or performance-oriented settings.
• A strong portfolio that showcases conversion-oriented design and digital assets.
• Proven project management skills.
• A solid grasp of branding, UX principles, and web design methodologies.
• Familiarity with HTML and CMS platforms (advantageous).

Key Competencies and Work Ethic

• Team Player - Capable of collaborating and contributing to a positive team atmosphere and morale.
• Analytical and Problem Solver - Easily understands new concepts and applies problem-solving skills to identify and explain trends and issues.
• Accurate and Methodical - Works systematically, carefully executing tasks to ensure delivery and accuracy, while proactively addressing any quality concerns.
• Assertive - Proactive in voicing issues and taking steps to resolve them. Works effectively with stakeholders to determine an appropriate course of action.
• Flexible Thinker - Able to generate practical solutions for enhancing work performance.
• Customer Focused - Passionate about delivering an enriched digital journey for customers.
• Accountability - Self-motivated with strong integrity, taking responsibility for actions and mistakes.
• Strong Communication Skills - Capable of conveying information, ideas, and suggestions clearly and persuasively.
• Planning and Organising - Involves effective planning, deadline management, and attention to detail.
• Highly organized with a focus on execution and quality.
• Detail-oriented, diligent, and focused on quality - Monitors work processes and outputs closely to ensure accuracy and promptly addresses any quality issues.
• Output - Efficiently executes and delivers high-volume outputs on time and to standard.
• Build Stakeholder Rapport - Skilled at establishing relationships with key internal and external stakeholders.
• Curious and Eager to Learn - Exhibits a strong interest in design efficiency and actively contributes to enhancing design capabilities and functions.

Our Group and all its operating companies are dedicated to fostering, embracing, and maintaining a diverse workplace that values the unique talents, perspectives, backgrounds, and abilities that enrich our organization. A place where everyone is valued and feels included.

We are committed to Employment Equity in our internal and external recruitment processes.

Please note that by responding to this application and providing your personal details, you are giving your explicit and informed consent for Shoprite Checkers (Pty) Ltd and all its subsidiaries and affiliates to process your personal information for the purpose of considering your application for this position. All personal information provided will be used and/or retained solely for the purposes for which it was collected, after which it will be permanently destroyed. Your information will only be retained if required by law or if you have consented to its retention for an extended period.

If you do not hear from us within 14 days, please regard your application as unsuccessful. Any personal information collected during your application process will be securely destroyed in accordance with South African legislation.